Digital signage solution for Banks and Credit unions
Digital signage solution for Banks and Credit unions
Ultrathin Bezel 46" commercial grade LCD video wall ( Digital Banners)
Digital display is a powerful new platform for merchandising the bank’s products and services and dazzle your lobby customers. In addition to the reduction of print production and other marketing costs, The bank benefits from digital displays through the improved and heightened ability to communicate with the customer. Print posters are at a distinct disadvantage when compared with the new technology. They don’t emit light, so they can be difficult to see in the evening. Their colors are lifeless. In today’s world of light-speed banking, print marketing is becoming less and less relevant. Information such as interest rates can change on a daily, if not hourly, basis, meaning that print marketing materials can be obsolete before they are shipped to the branch. And print marketing simply doesn’t do an effective job of conveying the value proposition of many of the products offered by financial institutions today. Someone having to spend time putting up a new poster on the wall for a new product announcement, it can all be done digitally and be easily updated across multiple locations at the touch of a button. Best of all, the digital posters dramatically reduces the cost associated with the manufacture and distribution of static posters. Obviously, there are up-front costs. But once you’re tied in, there’s no more printing of large-format graphics. Financial institutions find themselves under increasing pressure to connect with customers quickly and effectively. The immediacy stems from changing financial habits that have resulted in customers having fewer and fewer reasons to visit a branch. Paychecks are now handled via direct deposit, ATMs take care of most cash withdrawal functions and loan applications can be submitted through an online banking portal. These days, a bank may have only a few moments to capture a customer’s attention and convey its message, making it more important than ever to provide the best customer experience possible. In an ever-increasing number of instances, that customer experience is being provided with the help of digital signage. As it has done with retail, digital signage is allowing financial institutions to hone the in-store experience with a level of precision and visual appeal that has never before been possible. It is an evolution that is in process and one that will result in the total reinvention of the bank branch. |
Advantages
Major benefit of the system is the greater control. It gave over use of the bank’s brand in promotions, in other words, making sure that every branch followed marketing directives in a timely fashion and maintain brand consistency across all branches. With digital signage networks, content can be controlled from a central location and distributed in unlimited ways. For example, banks with networks powered by content management software can distribute the same content to all of their digital screens throughout the network or target content branch by branch, even screen by screen. All content can be changed in minutes to reflect new rates, new promotions and new corporate priorities. |
Digital signs are becoming commonplace in banks and credit unions across America, delivering fresh and compelling messages to customers in the teller line and waiting areas to cut down their waiting time and educate the customers about your new and existing financial programs . In some cases, these messages are delivered alongside live TV and news feeds, ensuring that the content remains interesting and up-to-date. This venue can give your consumers the ability to find out about other investments and services that your bank may offer. What better time to advertise your products and services when your customers are standing in line waiting on a bank teller. Instead of a cardboard counter sign touting the bank’s Christmas Club account, a digital display shows a video of smiling children opening presents on Christmas morning. Instead of a brochure touting the bank’s credit card, a digital sign shows a family traveling around the country. And instead of a banner advertising low mortgage rates, a digital sign shows a young couple moving into their first home. Our bank dynamic display solution can manage single or multiple branches form a centralized web based content management (CMS). Our new window based digital poster board technology can display changing images and motion graphics on your bank windows announcing your important marketing information to the outside world.  Ultrathin bezel LCD connected screens (Digital Banners) Every business searches for a competitive advantage. As the financial environment changes and evolves, institutions have diversified their offerings to continue to entice long-time customers and to attract new ones. In addition, they have modified their physical locations, clearing out static displays and anchoring flat screens throughout the facilities with eye catching motion graphics. No more large format posters or printed materials, dual screen networked indoor poster board solution can update single or multiple locations instantly through web based content management solution. This is the most effective way to market potential customers already inside the bank lobby, because, motion graphic attract attention!  Ultrathin bezel 1x4 portrait mount networked video wall
2x2 video wall  3x4 lobby video wall Digital signage broadens the scope of a financial institution’s ability to communicate to customers, providing unlimited space. Digital capabilities don’t necessarily make selling easier, but they do give financial institutions an edge over traditional methods. Bank Lobby or Teller line marketing display with live news
Bank Drive Thru LCD Posters
In-house marketing and promotional messages can be deployed virtually anywhere a financial decision might be made. Places where a customer travels when in the bank, such as the ATM, the forms counter, the foyer and the teller line all are candidates for digital signage placement. Each is an area where additional financial information that is potentially useful to the customer could be imparted. Drive-thru: The drive-thru often is the most overlooked part of the digital signage equation in a branch. Yet the statistics prove that it should be one of the most carefully planned and executed. Between 40 and 60 percent of customers use the drive-thru on a regular basis. That’s a staggering number, when the importance of the cross-sell is considered. High Bright Window LCD poster
High bright (1500 Nits) portrait or Landscape mount LCD window posters (See YouTube video) The high brightness and contrast window mount LCD screen provide extreme clarity and visibility of image display, even in window facing settings with high ambient light. The standard built-in brightness sensor automatically adjusts backlight brightness to accurately complement surrounding light levels, and save on energy output. This high bright 46” LCD screen is extremely energy efficient, allowing for cost savings, as well as a full array LED backlight that simultaneously prevents light leakage. Our sunlight readable window mount digital posters can increase visibility in any lighting conditions and these time tested 46” high bright LCD displays are 24/7 certified, and is supported with a 3-year on-site limited warranty. The display can be installed in landscape or portrait mode. Free Standing single or double sided KIOSK
Digital signage, in just a few short years, has proven to be a revolutionary technology for many industries, connecting businesses with consumers like never before. Financial institutions are banking on dynamic flat screen visuals to have a similar positive impact. Opportunities abound for everything from tiny credit unions to major banking chains. DIGITAL SIGNAGE WINDOW PROJECTION Now you can transform any window or glass partition into a digital display screen simply by applying Rear Projection Film and a Projector. Ideal for dynamic advertising and promotional messaging, your digital window display will become the centre of attraction in any high street or shopping mall. With changeable messages and content that can be remotely controlled using M2K Digital Signage software, displays can be projected in practically any shape or size. Lightweight rigid Rear Projection Screens are also available for free-standing or suspended installations. More affordable than bigger sized LCD monitors and available in any sizes depends up on your windows. Digital Displays and screen technology has allowed financial institutions to promote products and services to the walk-in customers. Networked displays and window projectors can display same information in all branches and content changes can be done instantly from one location.
Rear projection window display Why digital signage for Banks Networks of digital signs are becoming commonplace in banks and credit unions across America. Smaller credit unions with limited budgets are implementing LCD panels and multi-screen video wall solution to present and promote bank offering to the walk-in customers. The flexibility of bank digital signage network can easily change the content and keep it fresh. There are tremendous marketing opportunities for digital signage behind the teller line and in any waiting area of the bank or credit union. Digital merchandising communicates in more efficient and compelling ways than traditional merchandising. Customers who are educated and entertained by digital signage are better informed, more receptive and more easily motivated to purchase. Most case studies about digital signage report that customers like the screens. Giving customers a new positive experience changes their attitudes. Using digital signage helps retain customer loyalty by making an emotional connection, intensifying the personal relationship with the customer and pushing sales activities. Digital signage has the power to create an emotional connection. Driving that experience means driving an uplift in sales, which in turn supports ROI. Return on Investment (ROI)
Customers who are educated and entertained by digital signage are better informed, more receptive and more easily motivated to purchase. Most case studies about digital signage report that customers like the screens. Giving customers a new positive experience changes their attitudes. Using digital signage helps retain customer loyalty by making an emotional connection, intensifying the personal relationship with the customer and pushing sales activities. Digital signage has the power to create an emotional connection. Driving that experience means driving an uplift in sales, which in turn supports ROI.
The cross-sell is at the core of a financial institution’s success story. There is substantial research that shows the more products a person purchases from a financial institution, the less likely it is that person will leave for another bank. This is a critical issue, because the ability for a bank or credit union to effectively execute the cross-sell often falls on the tellers. Yet the tellers are usually underpaid, understaffed and have not received an adequate amount of training. Experience: Banking is a commoditized industry which has very few differentiators outside of the brand experience. That experience starts when the customer walks through the door and hopefully carries forward with that person even after they leave the branch. It involves interaction with the employees of the bank, traditional advertising outlets, the Internet and the interior and exterior of the branch. Digital signage offers the opportunity to enhance the brand experience that customers receive each time they enter the branch. LCD poster technology offers unlimited possibilities to present and promote with High Definition stills and motion graphics to make an educated buying decision. In-store marketing with LCD digital signage technology is a proven method of increased sales. We can help you to design a classy looking LCD poster display network unique to your operation, which can promote your corporate image among other competitions. |
